Marketing in medicine is always a touchy issue because there is nothing the average person holds more dear than their health and treating it like a commodity can sometimes be disheartening. In the past few years a new way for doctors to market has shown up in the form of social networking, and nothing appears to embody this more than Twitter.
…By David Pincock, on January 27th, 2010
Marketing in medicine is always a touchy issue because there is nothing the average person holds more dear than their health and treating it like a commodity can sometimes be disheartening. Any doctor will tell you that marketing is just a way of life and if they don’t do it then they won’t have a successful practice. In the past few years a new way for doctors to market has shown up in the form of social networking, and nothing appears to embody this more than Twitter.
Twitter, the famous micro-blogging site, gives doctors a whole new way to connect with patients or would-be clients. Rather than billboards or press-releases, doctors now have a direct line of communication to their patients. I’ve seen first hand how powerful of a marketing tool Twitter can be: doctors simply open a line of communication with their patients, perhaps thanking them for their visit, and then the process begins. The doctor then begins to follow friends of the patient on twitter, they…
Read more:
Twitter or How Doctors Make Friends
- Related posts on friends archives
- strawberrynet of
- Related posts on health friends
- Heartbit » Blog Archive » Setting Priorities
- words of wisdom « 米雪兒的記事本
- A better tomorrow: residents' hopes for 2010 (Skagit Valley Herald)
- Related posts on home health
- Research Shows Connection between Mental Health and Physical …
- discount computer hardware sale | Computer Hardware
Related posts:
- 11 Facts and Figures on Twitter
- Social Media Statistics February 2010
- URL Shortner Best Way to Track Twitter Marketing
- How You Can Use Twitter Marketing To Grow Your Business
- New Way SponsoredTweet Making Money With Twitter
Tags: archives, friends, health, home, images, marketing, menu1-ul-r, printing, rights, science, social-networking